If the money is in the list, then one of your priorities as a marketer is to grow that list. Whether you’re acting as an affiliate, drop shipping, or developing and selling your own products, having a list of fans you can market to is important. Email marketing allows you to connect with both new…
Click on the Image Above to Download This Month’s Issue Feature Article 5 Simple Ways to Grow Your List Organically Also Inside This Month 10 Effective Ways to Motivate Your Staff Build Your Community with Contests How to Use Social Proof to Boost Email Marketing Results Infographic: 6 Steps to Growing a Great Business And…
Ready to shake up your email marketing, boost your open rates, and get more conversions? Email marketing is an essential part of any digital marketing strategy. In fact, email is the most popular form of content marketing for businesses, ahead of social media, blog posts, videos, and more, offering some of the highest returns on…
Workplace communication is crucial to the success of any company or organization. Research shows that companies who emphasize communication and have programs that foster it are 3.5 times more likely to compete favorably against competitors. Employees need to know what’s happening in their company, and business owners need to keep employees informed about what’s happening…
For any small business, email marketing is still one of the best ways to build long-term customer relationships and accelerate growth. Unfortunately, many small businesses don’t pay enough attention to email engagement metrics, which ultimately undermines results. Keeping track of engagement metrics is key to understanding what works for your specific audience. Every business has…
Wouldn’t you like a glimpse into the minds of your customers and know what they’re thinking when they look at your products? The more you know about what motivates your buyer, the more effectively you can create products that speak to them and their needs. It can help with marketing too. For example, if you…
Click on the Image Above to Download This Month’s Issue Feature Article Key Factors that Motivate Customers to Buy Your Products Also Inside This Month Email Engagement: Five Key Metrics Every Small Business Should Monitor Closely 5 Ways to Improve Workplace Communication 7 Types of Email Marketing Campaigns That Get Opened Infographic: Social Media Marketing…
Your business website is the first impression customers get of your company. No matter where they find out about your business, most people these days check you out on the Web first. Your website needs to reflect your brand and stand out from the competition so that customers can find you easily. If you’re not…
Customers who are repeat buyers spend more money and are more loyal than first-time buyers. But many small businesses don’t realize that building customer loyalty is not just about the customer but also the business. If you’re a business owner, you probably have a few loyal customers. They love your products and services; they tell…
So, you’ve decided to embark on a content marketing strategy. You’re creating and distributing relevant and valuable content to attract, acquire, and engage an audience. This is a fantastic first step. Content marketing increases brand awareness, improves SEO, generates leads, and more. But it can also help you build trust with your audience through the…
