Category Archives: Reviews & Testimonials

How to Use Customer Testimonials and Reviews as Marketing Content

How to Use Customer Testimonials and Reviews as Marketing Content There is a point in every buying decision where information alone is no longer enough. Features have been compared; pricing has been reviewed; options have been narrowed down. What remains is a quieter, more personal question: Can I trust this business? In that moment, no…

6 Brilliant Ways to Get Customer Reviews and Testimonials

6 Brilliant Ways to Get Customer Reviews and Testimonials Getting customer reviews and testimonials is one of the best ways to build brand awareness and increase sales. Yet, most businesses don’t work hard enough to get great customer reviews. As a result, they’re missing out on potential sales. If you want to get more customer…